Competitive edge

The 21st century telecommunications market demands constant innovation and the ability to maintain a pro-active approach in order to survive and differentiate oneself from the competition. Our product range encompasses a number of significant advantages. By listening to and communicating with our customers, we have learnt that they are seeking the right product to match their application, at the right time, minimizing time to market. At Silver Telecom a decentralized structure enables us to nurture the closest possible ties to our customers and bring new products to market faster than our competitors. This coupled with the provision of multi channel products and highly competitive pricing makes Silver Telecom a very attractive choice for many systems suppliers. In addition to size and flexibility of our solutions, Silver Telecom products provide multi-line access to the telephone network using flexible packaging techniques, whilst meeting international standards and regulatory specifications.

Market

Silver Telecom's key market are worldwide developers and manufacturers of advanced telecommunications switching equipment, focusing on the rapidly growing areas of voice over the internet (VoIP) and computer telephony. Many OEMs prefer to focus on adding value, such as providing advanced software applications, while outsourcing their interface solutions. Silver Telecom provides the product range and service to meet these demanding requirements

Technology

Our competitors are mainly large corporations supplying silicon ICs. Due to the nature of this technology, it is impossible to provide a completely integrated solution, and a high number of external components are always needed to complete full system functionality. This presents additional design challenges that many system level integrators would rather avoid, preferring instead to concentrate on their core competencies. In addition, it is not possible for these large IC manufacturers to offer the specialist advice that many new customers require. Silver Telecom has turned this gap in the market to their advantage by providing a complete modular solution backed by expert technical knowledge and support.

Strategy

We shall concentrate on our areas of expertise - product design - outstanding technical support - technical marketing -while our manufacturing is sub-contracted to companies who are experts in low cost high quality product assembly. To this end, Silver Telecom has assembled a team of experienced design, applications and marketing engineers.